{"id":58206,"date":"2017-03-09T19:23:44","date_gmt":"2017-03-10T00:23:44","guid":{"rendered":"https:\/\/depquebec.com\/?page_id=58206"},"modified":"2017-03-29T09:29:40","modified_gmt":"2017-03-29T14:29:40","slug":"super-c","status":"publish","type":"page","link":"https:\/\/depquebec.com\/en\/list-of-banners\/super-c\/","title":{"rendered":"Super C"},"content":{"rendered":"<p><strong><a href=\"http:\/\/www.superc.ca\/fr\/index.html\" rel=\"attachment wp-att-1608\"><img decoding=\"async\" class=\"alignright wp-image-1608 size-medium\" src=\"https:\/\/depquebec.com\/wp-content\/uploads\/2017\/01\/o008-400x300.jpg\" width=\"400\" height=\"300\" srcset=\"https:\/\/depquebec.com\/wp-content\/uploads\/2017\/01\/o008-400x300.jpg 400w, https:\/\/depquebec.com\/wp-content\/uploads\/2017\/01\/o008-600x450.jpg 600w, https:\/\/depquebec.com\/wp-content\/uploads\/2017\/01\/o008-768x576.jpg 768w, https:\/\/depquebec.com\/wp-content\/uploads\/2017\/01\/o008.jpg 800w\" sizes=\"(max-width: 400px) 100vw, 400px\" \/><\/a><\/strong><\/p>\n<p><span id=\"result_box\" class=\"\" lang=\"en\" tabindex=\"-1\"><span title=\"Exploit\u00e9e par Metro, la banni\u00e8re Super C occupe le cr\u00e9neau des supermarch\u00e9s \u00e0 escompte.\"><a href=\"http:\/\/www.superc.ca\/fr\/index.html\" target=\"_blank\"><strong>Super C<\/strong><\/a> is <strong><a href=\"https:\/\/depquebec.com\/en\/chain-profiles\/metro\/\">Metro<\/a><\/strong>&#8216;s\u00a0banner of discount supermarkets. It is in direct competition with\u00a0<\/span><\/span><span id=\"result_box\" class=\"\" lang=\"en\" tabindex=\"-1\"><span title=\"Elle est en comp\u00e9tition directe avec Maxi et Maxi &amp; Cie de Loblaw tandis que Sobeys n'a pas d'\u00e9quivalent. \"><strong><a href=\"https:\/\/depquebec.com\/en\/chain-profiles\/loblaw\/\">Loblaw<\/a><\/strong>&#8216;s\u00a0<strong><a href=\"https:\/\/depquebec.com\/en\/banner-profiles\/maxi-and-maxi-cie\/\">Maxi<\/a>\u00a0<\/strong>and\u00a0<a href=\"https:\/\/depquebec.com\/en\/banner-profiles\/maxi-and-maxi-cie\/\"><strong>Maxi &amp; Cie<\/strong><\/a>\u00a0while <a href=\"https:\/\/depquebec.com\/en\/chain-profiles\/sobeys-quebec\/\"><strong>Sobeys<\/strong><\/a> has no presence in this segment.<\/span><\/span><\/p>\n<p><span title=\"Comme le veut cette formule consacr\u00e9e, ce type de supermarch\u00e9 mise peu sur la d\u00e9coration, la qualit\u00e9 des \u00e9quipements et accessoires, l'am\u00e9nagement et pr\u00e9sentation des marchandises et limite le service au minimum (pas d'emballeur aux caisses) et ce, dans le\">This type of supermarket places little emphasis on decoration, equipment quality and accessories, layout and presentation of goods. It limits the service to a minimum (no packer at the cashiers) as the\u00a0<\/span><span title=\"but avou\u00e9 de pouvoir baisser davantage les prix.\">declared goal is lowering prices as much as possible. <\/span><span title=\"Les prix sont effectivement moins chers en moyenne que les supermarch\u00e9s plus haut-de-gamme et les sp\u00e9ciaux y sont en g\u00e9n\u00e9ral plus nombreux et plus g\u00e9n\u00e9reux. \">Prices are actually cheaper on average than higher-end supermarkets and rebates are generally more numerous and generous.<\/span><\/p>\n<p><span title=\"Le nombre de magasins Super C est tr\u00e8s stable.\">The number of <a href=\"http:\/\/www.superc.ca\/fr\/index.html\" target=\"_blank\"><strong>Super C<\/strong><\/a>\u00a0stores is very stable. <\/span><span title=\"Il arrive parfois, dans certains march\u00e9s tr\u00e8s concurrentiels ou limit\u00e9s sur le plan de la croissance, qu'un Metro soit reconverti en Super C, comme ce fut le cas par exemple \u00e0 Matane en 2016 (source : Radio-Canada).\">Sometimes, in some very competitive or low growth markets, a <strong><a href=\"https:\/\/depquebec.com\/en\/chain-profiles\/metro\/\">Metro<\/a>\u00a0<\/strong>will be\u00a0rebranded\u00a0to a <a href=\"http:\/\/www.superc.ca\/fr\/index.html\" target=\"_blank\"><strong>Super C<\/strong><\/a>, as was the case in Matane in 2016 (source: <a href=\"http:\/\/ici.radio-canada.ca\/nouvelle\/779634\/gaspesie-super-c-metro-employes\" target=\"_blank\">Radio-Canada<\/a>). <\/span><span title=\"Dans la mesure o\u00f9 les employ\u00e9s acceptent une nouvelle convention collective moins avantageuse, la reconversion peut permettre de mieux servir une client\u00e8le qui privil\u00e9gie les escomptes et tirer davantage son \u00e9pingle du jeu.\">To the extent that employees can accept less generous working conditions, the conversion may better serve a more saving conscious clientele.<\/span><\/p>\n<h4>Banner Profile<\/h4>\n\n<table id=\"tablepress-230\" class=\"tablepress tablepress-id-230\">\n<thead>\n<tr class=\"row-1\">\n\t<th class=\"column-1\">Name:<\/th><th class=\"column-2\">Super C<\/th>\n<\/tr>\n<\/thead>\n<tbody class=\"row-striping row-hover\">\n<tr class=\"row-2\">\n\t<td class=\"column-1\"><a href=\"https:\/\/depquebec.com\/en\/ranking\/banner-ranking\/\">Ranking (banners):<\/a><\/td><td class=\"column-2\">18th of 63<\/td>\n<\/tr>\n<tr class=\"row-3\">\n\t<td class=\"column-1\">Number of stores:<\/td><td class=\"column-2\">94<\/td>\n<\/tr>\n<tr class=\"row-4\">\n\t<td class=\"column-1\">Description:<\/td><td class=\"column-2\">Discount supermarket banner<\/td>\n<\/tr>\n<tr class=\"row-5\">\n\t<td class=\"column-1\">Franchisor:<\/td><td class=\"column-2\"><a href=\"https:\/\/depquebec.com\/en\/chain-profiles\/metro\/\">Metro<\/a><\/td>\n<\/tr>\n<tr class=\"row-6\">\n\t<td class=\"column-1\">Business Model:<\/td><td class=\"column-2\"><a href=\"https:\/\/depquebec.com\/en\/a-propos-de-depquebec\/terminology\/\">Type A) Company-operated store \/ employee-operated<\/a><br \/>\n<a href=\"https:\/\/depquebec.com\/en\/a-propos-de-depquebec\/terminology\/\">Type C) Store franchisee<\/a><\/td>\n<\/tr>\n<tr class=\"row-7\">\n\t<td class=\"column-1\">Head Office:<\/td><td class=\"column-2\">Montr\u00e9al<\/td>\n<\/tr>\n<tr class=\"row-8\">\n\t<td class=\"column-1\">Website:<\/td><td class=\"column-2\"><a href=\"http:\/\/www.superc.ca\/fr\/index.html\" target=\"_blank\">Super C<\/a><\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n<!-- #tablepress-230 from cache -->\n","protected":false},"excerpt":{"rendered":"<p>Super C is Metro&#8216;s\u00a0banner of discount supermarkets. It is in direct competition with\u00a0Loblaw&#8216;s\u00a0Maxi\u00a0and\u00a0Maxi &amp; Cie\u00a0while Sobeys has no presence in<\/p>\n","protected":false},"author":9,"featured_media":0,"parent":120317,"menu_order":39,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-58206","page","type-page","status-publish","hentry"],"aioseo_notices":[],"jetpack_sharing_enabled":true,"_links":{"self":[{"href":"https:\/\/depquebec.com\/en\/wp-json\/wp\/v2\/pages\/58206","targetHints":{"allow":["GET"]}}],"collection":[{"href":"https:\/\/depquebec.com\/en\/wp-json\/wp\/v2\/pages"}],"about":[{"href":"https:\/\/depquebec.com\/en\/wp-json\/wp\/v2\/types\/page"}],"author":[{"embeddable":true,"href":"https:\/\/depquebec.com\/en\/wp-json\/wp\/v2\/users\/9"}],"replies":[{"embeddable":true,"href":"https:\/\/depquebec.com\/en\/wp-json\/wp\/v2\/comments?post=58206"}],"version-history":[{"count":0,"href":"https:\/\/depquebec.com\/en\/wp-json\/wp\/v2\/pages\/58206\/revisions"}],"up":[{"embeddable":true,"href":"https:\/\/depquebec.com\/en\/wp-json\/wp\/v2\/pages\/120317"}],"wp:attachment":[{"href":"https:\/\/depquebec.com\/en\/wp-json\/wp\/v2\/media?parent=58206"}],"curies":[{"name":"wp","href":"https:\/\/api.w.org\/{rel}","templated":true}]}}