{"id":58197,"date":"2017-03-09T19:20:53","date_gmt":"2017-03-10T00:20:53","guid":{"rendered":"https:\/\/depquebec.com\/?page_id=58197"},"modified":"2017-03-29T08:56:01","modified_gmt":"2017-03-29T13:56:01","slug":"proprio","status":"publish","type":"page","link":"https:\/\/depquebec.com\/en\/list-of-banners\/proprio\/","title":{"rendered":"Proprio"},"content":{"rendered":"

\"\"<\/a><\/strong><\/p>\n

Founded by Provigo<\/strong><\/a> in Quebec in the 1980s, the Proprio<\/strong>\u00a0depanneur banner is now operated by Loblaw<\/a><\/strong>. <\/span><\/p>\n

As its name implies, the banner brings together convenience stores operated by independents owners (“proprio” is a contraction of “propri\u00e9taire” which means “property owner”). The banner gives them access to discounts and wholesale prices from the Loblaw<\/a>\u00a0<\/strong>warehouses.<\/span>\u00a0In addition, more than 60% of Proprio<\/strong> convenience stores are located in three adjoining regions: Mont\u00e9r\u00e9gie, Laval and the Laurentian.<\/span><\/p>\n

<\/h4>\n

Type of Franchise<\/h4>\n

Affiliation to a Proprio<\/strong> banner is based primarily on a supply agreement that allows access to wholesale prices, rebates and other.<\/span> Marketing support is virtually non-existent (no flyer, website, promotion, advertising or any visible investment in brand equity).<\/span> About one-fifth of Proprio<\/strong>\u00a0convenience stores also sell gasoline, mostly Sonic<\/strong><\/a>\u00a0and Esso<\/strong><\/a>.<\/span><\/p>\n

<\/h4>\n

Banner Profile<\/span><\/h4>\n\n\n\n\n\t\n\n\t\n\t\n\t\n\t\n\t\n\t
Name:<\/th>Proprio<\/th>\n<\/tr>\n<\/thead>\n
Ranking (banners):<\/a><\/td>20th of 63<\/td>\n<\/tr>\n
Number of stores:<\/td>86<\/td>\n<\/tr>\n
Description:<\/td>Convenience store banner for independant operators<\/td>\n<\/tr>\n
Franchisor:<\/td>Loblaw<\/a><\/td>\n<\/tr>\n
Business Model:<\/td>Type D) Affiliated independent store (banner)<\/a><\/td>\n<\/tr>\n
Website:<\/td>None<\/td>\n<\/tr>\n<\/tbody>\n<\/table>\n\n","protected":false},"excerpt":{"rendered":"

Founded by Provigo in Quebec in the 1980s, the Proprio\u00a0depanneur banner is now operated by Loblaw. As its name implies,<\/p>\n","protected":false},"author":9,"featured_media":0,"parent":120317,"menu_order":30,"comment_status":"closed","ping_status":"closed","template":"","meta":{"footnotes":""},"class_list":["post-58197","page","type-page","status-publish","hentry"],"aioseo_notices":[],"aioseo_head":"\n\t\t\n\t\n\t\n\t\n\t\n\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t\n\t\t